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The Full Crumb

Project type

Brand Identity & Strategy

Date

January 2025

Location

Raleigh, NC

The Full Crumb needed a brand identity as clever and sharp as its bite-sized marketing content. We developed a full visual suite—including logo system, vibrant color palette, playful patterns, and modern iconography—that reflects the brand’s personality-driven approach to social media and copywriting. With thoughtful typography and visual consistency across touchpoints, The Full Crumb now shows up with clarity, confidence, and a whole lot of flavor.

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