Bold Creative Studio Branding | Feed Your Lover

A bold creative studio branding project for a rebellious, media-savvy brand with a love for symbolism and story. The client came to us with a unique challenge: design a striking brand identity that centers around the mysterious, romantic energy of a pomegranate.

Inspired by the fruit’s shape and mythological roots, we crafted a visual identity that’s both daring and playful. At the heart of the brand is a custom mark formed from the letters “FYL.” The "F" and "L" create the outer shape, mimicking the structure of a pomegranate, while the “Y” slices through the center in negative space — giving the logo both depth and intention.

The result? A visually memorable identity that balances artistry with edge — rooted in story, and made to stand out.