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Feed Your Lover | Bold Creative Studio Branding

Feed Your Lover Creative Media | Morgan Talbot | 2024

About the project:

A bold creative studio branding project for a rebellious, media-savvy brand with a love for symbolism and story. The client came to us with a unique challenge: design a striking brand identity that centers around the mysterious, romantic energy of a pomegranate.

Inspired by the fruit’s shape and mythological roots, we crafted a visual identity that’s both daring and playful. At the heart of the brand is a custom mark formed from the letters “FYL.” The "F" and "L" create the outer shape, mimicking the structure of a pomegranate, while the “Y” slices through the center in negative space — giving the logo both depth and intention.

Challenge:

FYL needed to break through a crowded creative industry with a brand identity as bold as their vision. They wanted a look that captured their energetic, innovative spirit—something that would set them apart and connect instantly with fellow creatives and clients.

Solution:

We crafted a fearless, high-contrast brand identity centered on playful typography, punchy color choices, and a versatile logo suite. Through hands-on creative direction and collaborative workshops, we helped FYL articulate their brand voice and visuals, resulting in a brand system that’s as memorable as it is flexible—perfect for a fast-moving studio with big ideas.

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